Talk about psychic warfare...

This has been around for a bit, but I thought it was interesting when thinking about the psyop stuff brought up in Jon Ronson's documentary.
While encouraging prisoners in this sort of display is interesting and relatively harmless, I wonder what the folks in charge of Gitmo thought when they watched this for the first time.
I really like Chris Nakashima-Brown's post about this same clip. This seems to be something that was ripped right out of one of his stories.
I've always thought that this kind of stuff would be the next tool in the "War on Some Terror".
Create a better memetic WMD.
Who has time to make an IED when you have to win that Macarena contest?
Get the enemy to plug into the pop cultural group mind.
Move your ass and your mind will follow...
Or is it the other way around?